The following is from a local sports blog, StateFansNation, and I pass it along because in the course of the post, the author hits on why blogs are an increasingly successful medium. It's a topic I took up several years ago, and this post illustrates my point then. Here's what SFN had to say in response to a CBS analyst, Seth Davis:
I look at it like this — we have a group of lawyers, engineers, statisticians, bankers and other professionals that make up the volunteer author team at SFN. As a hobby, we’ve been able to successfully build a ‘media presence’ competing against the good old mainstream media like Seth and others. Over the last few years we’ve been able to generate a decent amount of credibility and following; and we’ve generated well over 25 million pageviews since we launched. That’s pretty good. Pretty successful. And, pretty amazing for a bunch of hacks with no ‘formal’ training who just sit down in front of a keyboard.
So allow me to ask you professionals a question — conversely, could Seth Davis, Gary Parrish, Tim Brando, Mike Patrick or most any other of these national sports guys turn the table on you and so easily walk into your profession and claim such success with no real experience? Could one of these guys underwrite a loan? try a legal case? spec requirements for building? perform surgery? sell a medical device? treat a sick animal? run a business and meet payroll? obtain a consulting or M&A engagement from a Fortune 500 client? audit a firm or compile financial statements of a business?
After the break, here is how I explained the evolution of news media (with emphasis added):