Dallas Woodhouse, North Carolina state director of Americans for Prosperity, offers some additional insight about the way campaigns and parties pay for television ads:
It is common practice in North Carolina for the candidates to always be the ones paying for TV ads because they qualify for the lowest unit rate and the political parties do not. Direct mail mostly comes from the political parties because they qualify for a lower not-for-profit postage rate than the candidates themselves.
That’s another wrinkle to add to the latest developments in the Stand By Your Ad lawsuit pitting former N.C Sen. Joe Sam Queen and current Sen. Ralph Hise.
