Charles Krauthammer devotes his latest column to the Obama campaign’s use of Big Bird.

[W]hen Romney completely deflated that six-month “kill Romney” strategy — by looking reasonable, responsible, and authoritative in demonstrating how his policies would help the middle class by stimulating economic growth — what did Obama have left?

Big Bird. The stupidest ad in memory. Has any president ever run an ad so small and trivial? After an unprecedented shellacking in a debate about very large issues, this is his response?

The Middle East is ablaze, the country drowning in debt, the fiscal cliff looming — and Obama’s great pitch is that only he can save the $130 million enterprise that is the Sesame Workshop?

An inspiring second-term agenda: subsidies for Big Bird and free contraceptives for Sandra Fluke.

Obama has two debates to come up with something better. If he can’t, he will double down on his “Romney the menace” line. It might still work. But a word of advice: Your administration having prevaricated unceasingly — and scandalously — about the massacre in Benghazi, I’d be cautious about the “he’s a liar” line of attack.